How to track your sales

I tell you what… most people don’t track anything in their business.

Do you know why that is? I can tell you…

It’s because they think it’s a) not worth it, and b) it’s too difficult

The reality is that a) nothing is more worth than tracking everything, and b) it’s not difficult.

But with human nature it’s always that people don’t wanna leave their comfort zone.

Here is a simple way to track your sales with very less effort. Tracking your sales is essential for your business to grow.

If you don’t know your numbers, how can you expect to make the right decisions? And even if you make decisions, how can you be able to make rational decisions that are 100% free from any emotion?

You can’t.

So the first thing I would do is get Market Hero.

Market Hero is an Autoresponder Software built in with a tracking system.

With Market Hero tracking has never been easier.

Look, in order to make a good decision that will help your business to thrive and to grow, you must know about the LTV of every lead that joins your email list.

LTV stands for Long Term Value.

If you know that the Long Term Value (LTV) of every lead that joins your list is worth, let’s say $20 over the course of 6 weeks, you can spend technically speaking up to $19.99 to acquire a new lead and you’re still in the green.

You get it?

When you know your LTV, it literally becomes very easy to grow your business to the next level.

Start now.

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How not to get banned from Facebook Ads

Just recently I spoke with a client of mine and he told me that he got banned from using Facebook Ads.

Facebook typically is going to ban people’s account from using their advertising if they’ve hurt their terms or their policy.

I am not 100% sure what my client did to get banned, but I’m going to tell ya what I told him to prevent getting banned again.

So first of all, you need to go to business.facebook.com and get a business account.

This first step applies only to you if you want to use Facebook Ads for your business.

In the beginning we all used our private accounts for promoting stuff with their ads. That’s completely wrong.

Keep your private account for personal usage only.

Don’t mix things up here.

Once you’ve registered for a business account, make sure to add a billing method to it as well, also fill out the details aka, your company name, who’s the admin etc.

Just fill out your business account profile.

You should also take a closer look on their terms and their policy. I cannot tell you exactly what things you shouldn’t do by using their ad system, because things change very often on Facebook, so do their terms.

Another tip I can give you is to make sure to pay for your ads once you’re being charged. You also shouldn’t use PayPal as a payment method. I’ve had a talk with someone who worked for a long time for Facebook and he told me that Facebook actually hates PayPal.

Not sure if that is true or not, but I would use Credit Cards only for the payment process.

That’s it.


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How to sell clickbank products?

Clickbank is one of the biggest, if not the biggest platform for selling digital products.

Some say that there are a lot of crappy products, but I found that there are still some good products available, in all sorts of niches.

What I like most about Clickbank is that their customer service is top notch. I have not seen a platform with such a good customer service like Clickbank.

In case a customer isn’t satisfied with a product, he can claim a refund within 6 months after the initial purchase, and he’ll get his money back very quickly.

The vendor don’t have to deal with refund requests, that’s awesome.

But when it comes to selling Clickbank products, you gotta follow a few ground rules to have the highest conversion as possible.

Rule #1: Always have a landing page build between your traffic source and the actual offer. Most people don’t bother building a landing page although it’s something that will increase your conversion rate very quickly if you align your copy with your audience.

Rule #2: When you start collecting people’s email addresses, the goal is not to make an initial sale. That’s what most people completely get wrong.

The believe they must make as many sales as possible right after they opted in.

That’s wrong. The goal here is to build a long term business. To build a relationship with your subscribers. To give them value in exchange for their trust and sympathy. And then, eventually they will buy.

Basically, if you just follow these 2 simple ground rules, you should be able to take your affiliate business with clickbank to another level.

Ohhh, and btw, these rules can be applied to any other affiliate marketing products, no matter if they’re been sold on Clickbank or any other platform.


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What Are Some Good Free Traffic Sources?

Nowadays there are a ton of free traffic sources available for literally anyone.

Some require you to pay a small fee to use them, the majority don’t.

The big big benefit by using Free Traffic Sources above Paid Traffic Sources is that their traffic lasts for a very long time. In some cases, even years.

The downside is that it takes some time to see some results.

Another downside is that it takes a lot of time and effort to get the ball rolling with free traffic. Once it’s rolling, it’s easy to maintain the traction.

But until you get to this point, it takes a lot of time and effort.

The big benefit with Paid Traffic is that you can generate almost immediately traffic to any page you want.

The downside is, that once you stop paying for the traffic, the traffic also is going to end.

No traffic = No Sales

If I had to choose between those two, I would probably use Free Traffic first, and later on Paid Traffic.

Free Traffic to build my brand, and Paid Traffic to keep building and scaling my business.

The best free traffic sources for building your brand are all social media platforms you can think of.

There are millions of people online on Facebook, Twitter, Snapchat, Periscope, Youtube etc. leverage these platforms to build your brand.

The more content you produce, the more people will notice you and later they’ll perceive you as an expert in your field.

In the beginning, it’s not about how much depth your content has, but about how much you can put out every day. The width is what counts in the beginning.

Later on you can put out more in depth content.

The most important thing you should consider is – REPURPOSE YOUR CONTENT

Turn an article into a pdf file, into a slideshow, a video into an mp3 file etc.

Share your content on as many platforms you can think of. Because some people will more resonate with video content, others more with articles, and others maybe more with reading a pdf file etc.


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What is the Best? Clickfunnels Or Optimizepress?

First of all, there is no “The best”.

Both have their pros and cons.

Optimizepress is a good choice for you if you are just starting out, and you know something about domains, hosting and especially, WordPress.

If that’s the case, go for it.

I would use Optimizepress overall all other platforms mainly because of one reason:

– You have full control over your website.

What I mean by that is that you don’t have to log into another platform than your own wordpress account, you can add plugins to your wordpress account, you can use your own domain (no subdomain), and more importantly, you have a one time for for a predefined amount of domains you can use optimizepress for.

Beside that, you can use Optimizepress for building your blog too, this is another big benefit that comes with Optimizepress.

With Clickfunnels you can build funnels simply by drag and drop. No technical skills are required.

Yes, you need some skills in writing copy, but this is something you can learn over the course of using it.

Building funnels, no matter what funnel you can think of, has never been easier. Russell Brunson, the founder of Clickfunnels has also a big Facebook Group where you get 24/7 support whenever you need help.

There’s a big community around clickfunnels. The downside is that you have to pay a monthly fee, and you can only use the features that are included in your package you pay for.

But, when you get Clickfunnels, you can also cancel your autoresponder service, because this is a function you can use with Clickfunnels too, even with the lowest priced package.

They also have a very nice affiliate program.

So overall, I would recommend you to get both, but if you’re tight on budget and you wanna have full control over your business, pick Optimizepress.


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What I would do if I was starting over

If I had to start all over again, here is how I’d do it:

The first thing I would do is, get a job.

While this might sound completely weird to you because my purpose is to build an online business, but if you I don’t have money to a) pay my bills, and b) invest in my business, I am not able to build any business.

And this might be a job that is in sales (earning a commission for every sale), because by having a sales job I am able to control how much I wanna earn.

Beside that, I would also be able to learn how to sell.

The next thing I would do is to study and applying things like:

– How to build an opt in page
– How to use an Autoresponder
– All about Follow up series and Broadcasts
– Learning how to use Facebook Ads
– Copywriting for my ads and my emails
– How to presell to your audience

The next step I would take is to determine my market, and then figure out what niche I wanna tap into.

Based on that, I would create a customer avatar and then an attractive character.

Then I would start using Facebook Ads to build my email list.

And finally I would use my email list to sell them affiliate offers, and later on I would start creating my own products and services.

That’s pretty much how I would do it, if I had to start all over again.

People who struggle for a very long time, and I’d been no difference before, they know exactly deep in themselves what they have to do, but they are not able to do the things that are required to be done.

And that ultimately leads them on the “Trial and Error” path.


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How to Improve Blog Traffic?

A lot of newbies find their way into blogging.

Although I’m not such a big fan of it, I truly believe that you can benefit from it in a lot of ways.

The beauty of having a blog is that it automatically builds your brand. But it’s very important to create good content on a consistent basis for your audience.

In order to improve your blog traffic, you gotta make sure that you know exactly who you are talking to in the content you put out.

Let’s say you’re in the weight loss niche and your content is obviously all about weight loss strategies, tips etc.

Even if you are good in creating content, you might end up not getting enough traction, enough traffic to your blog.

There are 3 reasons that causes low traffic.

The first reason is that your content is simply not compelling enough for your audience.
An easy way to fix that is by improving your content. Add more images to your content, maybe a video you found on youtube that illustrate the point of your content again (btw, it’s always better to have your own videos on youtube).

People wanna be entertained, no matter if they read an article or they watch a video or a movie. Keep that in mind.

The second reason that causes low traffic is you are not speaking your audience language.

The best way to fix that is by creating a customer avatar with all its needs, pains, frustrations, problems etc.. Start creating content around your customer avatars pains, problems etc.

And the last reason that causes low traffic is, you don’t have an Attractive Character built that draws people to you and your blog.

An Attractive Character is basically a persona your audience wants to be the same like he or she.

Later on I’m going to write a new article about how to create your own Attractive Character.

Hope that all makes sense to you.


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Why you should never buy Facebook Likes

Building a fanbase on Facebook is important for you business.

When I think about building Fan Pages, I always remember a quote I wrote a few months back:

“100 True Fans are more worth than 10,000.”

What that means is that you should be focusing on getting real fans, people who like you and who like what you teach.

When you end up buying Facebook Likes, you will sooner or later notice that 99% of those people won’t be responsive to you and your messages you put out on your Fanpage.

If you’re lucky, you get real people from India or China, some sort of microworkers. But if you are not lucky, you end up getting bot likes.

The way to build up your fan base is by posting consistently on your Fanpage so that your content gets higher ranked on Facebook. It works similar like google.

Both platforms rank content organically.

The more content you post (Obviously, it should be good content, I’m not saying to spam your way up to 100 true fans), the more Facebook will reward you with higher rankings.

A good strategy I’ve figured is to pick the Top 5 – 10 competitors in your market, and spy on what they post on their Fan Pages every day, then you want to come up with similar content for your Fan Page.

I’m not saying you should copy them, but find similar content and post it every single day.

Also make sure to use hashtags for your postings too.

That’s it.


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What is the most effective Sales Closing Process for my affiliate marketing business?

Personally, I’ve tried many closing strategies in the past, whether for my own high ticket coaching programs or the ones I’ve promoted a long time ago.

First, let me clarify, there is no right or wrong.

Closing a deal or a client has a lot to do with how deep you can touch a prospect at their deepest pain point. The transition to your offer, which should be the solution to solve that pain fast, and once and for all should be self explanatory.

However, closing an affiliate high ticket sale works the same.

The single most effective closing process for any high ticket sale is and will always be by using your phone, talking to your prospect and closing them on the phone.

You can’t close someone through a webinar on a $20,000 program.

It really depends on choosing the right closing process for your affiliate offer, based on its pricing.

If the affiliate offer is priced anywhere between $1000 and $2000, then you should use a webinar where you pitch the high ticket affiliate offer at the end.

If the high ticket offer is above that price range, you’d better get on a call with your prospect and then close them.

As you can see, it all comes down on the pricing of the offer. There is no one particular marketing strategy to close a deal which can be applied to any kind of high ticket offers.

…well… probably there is one, the phone call.

But running webinars for offers priced up to $2000 gives you more freedom, you can set it on autopilot.


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What are the Success Factors for Automated List Building?

There are many success factors that come into place if you want to set your list building on autopilot.

The overall success factor I need to address first is your opt in page conversion rate. I don’t know why so many people try to optimize their ads or try to rank higher rather than optimizing their opt in page for higher conversion rates.

The reason why I would always optimize my opt in page first rather than my ads or any other traffic source I would use is because in most cases getting a higher conversion rate for your opt in page is much easier to achieve than playing around with your ads or any other source you’re using.

So that’s success factor number one.

Success factor number two is that your copy of your ad, of your opt in page etc must speak to your audience.

I see so many people struggling to get higher conversion rates with their landing pages, and they wonder because in their opinion, the targeting is right, the pages look great but for some reason their conversions are very low.

In the majority of cases it’s because they don’t speak directly to their audience.

The best way to overcome that problem is by creating your ideal customer (your avatar), and then create your copy centered around him or her.

Another big big success factor is that your free giveaway must be compelling enough for your visitor to take the next step, which is typically to enter their email address and submit their request to get the giveaway.

If your free giveaway is not compelling enough, your conversion rate will be low as well.

The good news is that you can overcome this problem very quickly by looking at your ideal customer, their pains, their needs, what they are looking for to have solved etc., and then create a giveaway that solves their biggest problem or pain completely free.

These are the biggest success factors in my opinion. Of course there might be some others that can cause a lower conversion rate, but I promise you, if you focus on these 3 ones first, your conversions will increase faster than you think.

-CG

Want to know how I made $85k in 8 Weeks with a simple 4 Step Email Marketing Formula <== Click This Link To Get Instant Access